Undergraduate Catalog 2020-2021

Sports Communications, B.A.

Sports communication is the fastest-growing segment of the mass communications field. The sports communication major takes students beyond team scores and statistics. It requires that students read and analyze sports in new ways, critically examining the role of sports in society and considering such areas as gender, race, and public policy in the context of sports. Sports communications encompasses some of the best in journalism, broadcasting, marketing, advertising, public relations and new media.

Sports Communications Curriculum Outline

Bachelor of Arts Degree

Electives

Total Credit Hours:27

Sports Communications Major

Total Credit Hours:49

Sports Communications Foundations

MCOM 1600Sports Communications and Society

3

MCOM 2000Media Writing I

3

MCOM 2060Sports Media Writing

3

GRDS 2200Foundations in Graphic Design

3

MCOM 2400Video Production I

3

MCOM 2500Audio Production I

3

MCOM 3050Mass Media Internship

3

MCOM 2600Foundations of Web Design

3

MCOM 3650Sportscasting

3

MCOM 4900Professional Development in Mass Communications

1

MCOM 4999Advanced Studies in Mass Media

3

BUSA 1210Introduction to Microeconomics

3

BUSA 3200Marketing

3

BUSA 4120Sports Marketing

3

Total Credit Hours:40

Sports Communications Electives

Students must choose 9 credit hours from the following courses:

MCOM 2275Photojournalism

3

MCOM 3000Advanced Writing and Reporting

3

BUSA 3340Sports Economics

3

MCOM 3400Video Production II

3

MCOM 3450Editing & Graphics for TV and Film

3

MCOM 3500Audio Production II

3

MCOM 3600Announcing for Radio and TV

3

MCOM 3700Advertising and Communications

3

MCOM 3900Public Relations and Branding

3

MCOM 4300Communications Law and Ethics

3

BUSA 3700Project Management

3

HSCS 3440Sport Psychology

3

HSCS 3430Athletic Administration

3

HSCS 2321Principles of Athletic Coaching

3

Total Credit Hours:9

General Education

Total Credit Hours:46

Piedmont College Requirement

PDMT 1101Intro to College Life and Liberal Arts Tradition

1

Total Credit Hours:1

Students who have not completed a minimum of 24 semester credit hours of college-level coursework upon admission to Piedmont College must meet this college requirement.

Total Credit Hours: 120