Undergraduate Catalog 2021-2022

BUSA 4852 Club Management

Country clubs and private dining clubs are a home away from home for many families offering golf courses, dining facilities, swimming pools and countless number of social activities. This course will introduce students to the organization, administration, and operation of the private club industry with emphasis on club manager responsibilities and the unique challenges that contribute to member satisfaction.

Credits

3

Prerequisite

none

Typically Offered

Athens Campus: fall TBA, spring TBA — Demorest Campus: not offered

Student Learning Outcomes

At the successful completion of this course, students will be able to:

  1. Identify the differences in city clubs and country clubs by analyzing websites of various clubs around the country as well as the CMAA website.
  2. Demonstrate the ability to identify the specific skills that are needed for club management positions.
  3. Develop a preventative maintenance program and a marketing plan by studying various local clubs.
  4. Understand the reasons why perspective members would want to join a club, the member classifications as well as the general costs in becoming a member.
  5. Identify the challenges and legislation that clubs will face in the future and the possible solutions by selecting five up to date industry publications.