BUSA 6230 Managerial Economics

The course applies microeconomic tools and theory to a manager's decision process regarding market structure, consumer behavior, production cost and profit maximization at the firm level. In this course we analyze data and evaluate outcomes to determine optimal output choices and pricing methods in various settings to explain how markets function. This course also covers the impact of corporate structure market failures and government regulation on the firm. 

Registration Name

Managerial Economics

Lecture Hours

3

Lab Hours

0

Credits

3

Offered

Twice a year as needed

Student Learning Outcomes

At the successful completion of this course, students will be able to:

1. Apply economic principles and critical thinking to markets and consumer behavior.
2. Use data to apply economic theory and regression analysis to business decision making.
3. Describe a variety of markets structures and the optimal managerial behavior related to each market type.
4. Apply economic theory to managerial decisions related to revenue, costs, pricing, and profitability.