Undergraduate Catalog 2021-2022

Business Analytics Certification

For many years it has been axiomatic that the purpose of business strategy is the creation and sustainment of competitive advantage and that the basis for competitive advantage is knowledge. Data driven decision making is a term that has been around for over a decade, but recent changes in both data collection and data analytics has transformed decision making methodologies in organizational settings. Consider the idea that the ability to create knowledge from big data sets through the use of data analytics will be a critical element in sustaining competitive advantage. Within organizations, as planners craft strategy, as decision makers select alternatives, the data analyst becomes an integral part of the modern organizational structure and accordingly, the data analyst position will be the fastest growing new job opportunity in business for the next ten years. For these reasons, we have modernized every concentration in our business program to reflect this new reality and we have added business analytics as a new certificate. This certificate is designed for degree seeking students majoring in Math or Actuarial Sciences and requires that entering students have completed the 6 hours statistics sequence offered in the Math or Business Administration departments.

Certificate-Only Courses:

Electives - Choose three from:

ACCT 3100Cost Accounting

3

ACCT 4600Auditing

3

ACCT 4610Fraud Examination

3

BUSA 3340Sports Economics

3

BUSA 3515Qualitative Analysis for Business

3

BUSA 4310Investment Management

3

BUSA 4800Productions and Operations Management

3

BUSA 4700Business Internship

3

BUSA 4980/ACCT 4980Special Topics: Entrepreneurship

1-3

BUSA 4990/ACCT 4990Special Topics: Travel Study

1-3

MATH 2300Discrete Mathematics

3

MATH 2450Calculus I

4

MATH 2460Calculus II

4

MATH 2470Calculus III

4

MATH 2600Linear Algebra

3

Required Courses

BUSA 3306Applied Ethics

3

BUSA 3500Business Analytics II

3

BUSA 3580Computational Thinking in Business

3

BUSA 4355/BUSA 5600Advanced Business Analytics

3

BUSA 4950Business Analytics Practicum

3