MCOM 1500 Introduction to Mass Communications

This course examines the structure, responsibilities, and influence of mass media with an overview of the development and current status of global media systems, emerging technologies and the current status of converging media industries.

Registration Name

Intro Mass Communications

Lecture Hours

3

Lab Hours

0

Credits

3

Student Learning Outcomes

Upon the completion of this course, students will be able to demonstrate the following outcome-based learning skills:

1. Demonstrate knowledge of the fundamental history and development of mass media.
2. Critically analyze and discuss media message content.
3. Identify economic, political, technological, and cultural influences affecting mass media messages.
4. Understand the effects of globalization, convergence, and consolidation on the media.