Undergraduate Catalog 2020-2021

FREN 3360 Introductory International Business: Language and Culture

This language and culture course will prepare business and language majors for successful communication in the international business world by building upon their existing knowledge and emphasizing practical, real-life use of oral and written foreign language. This course will introduce the student to essential business terminology and language situations in common business contexts, reinforcing strategies for understanding, interpreting, and responding to new information. This course will also help the student to be alert to the importance of cultural awareness in doing business in foreign countries or with foreigners/ nationals in the United States.

Credits

3

Prerequisite

FREN 2202 or permission of instructor.

Typically Offered

Demorest Campus: as needed

Student Learning Outcomes

Upon the completion of this course, students will be able to demonstrate the following outcome-based learning skills:

  1. Effectively communicate in the formal business setting with professional and focused vocabulary.
  2. Understand situations and vocabulary needs of someone working in a French business environment.
  3. Understand, participate, and communicate in the French business environment.
  4. Comprehend the differences and commonalities of the French and American business environment.