GRDS 4400 Typography

In depth exploration of the typographic form as a method to convey meaning and concept. Topics may include alternative approaches to typography, in depth research of typefaces and conceptual applications of letterforms.

Credits

3

Prerequisite

GRDS 2200, GRDS 2250

Typically Offered

Demorest Campus: fall day

Student Learning Outcomes

Upon the completion of this course, students will be able to demonstrate the following outcome-based learning skills:

1. Practice the selection and arrangement of type for effective legibility and readability.
2. Create functional organization of complex information through effective hierarchy and typographic expression.
3. Explore the expressive range of typography as a primary visual, illustrative element.
4. Demonstrate an ability to produce refined, sophisticated information and graphic design that illuminates the subject and supports the reader/user experience.
5. Experiment with solutions, critically analyze the results of their own solutions and those of their peers and make modifications.
6. Create expressive typography resulting in illustration and contemporary typeface design.
7. Demonstrate a deeper awareness of software/tools and design knowledge/thinking relevant to visual communication practice.