Graduate Catalog 2019-2020

BUSA 6900 Strategic Management and Governance

The strategic management process, the mainstay of this course, addresses corporate level strategy and business level strategy with special emphasis on their interrelationships. This means a focus on macro, industry and rival analysis; competitive advantage assessment; and value chain development. The elevation of student thinking to the strategic level, the synthesis of business strategy through the lenses of the resource-based view and the oral and written communication of that thinking to others are the primary course outcomes. There is also a special emphasis on corporate governance and the role of agency theory in the creation and sustainment of an ethical business climate.

Credits

3

Prerequisite

ACCT 2010 and ACCT 2020 or equivalent.

Student Learning Outcomes

At the successful completion of this course, students will be able to:

  1. Develop a strategic business plan using the strategic management process.
  2. Master both business and corporate levels of analysis when using the strategic management process.