MCOM 1600 Sports Communications and Society

This course examines the relationship between sports and society, as produced through the lens of mass media. Students will analyze how mass media has covered athletes and sports organizations, examine the still-growing multi-billion dollar sports industry, and understand how media and sports have impacted society.

Credits

3

Typically Offered

Demorest Campus: spring day

Student Learning Outcomes

Upon the completion of this course, students will be able to demonstrate the following outcome-based learning skills:

1. Understand the impact sports has had and can have on society.
2. Recognize different elements of sports communication, and how sports media can shape narratives to influence society.
3. Understand how sports communication has evolved, allowing athletes and organizations to bypass traditional media to shape the message desired.
4. Use social media to realize how athletes, organizations and media outlets provide instant access to sports-related news.
5. Stay up to date with current sports news.
6. Recognize the multiple opportunities available in the sports media industry.